Welcome to Watani
An online marketplace that offers authentic Lebanese products and services worldwide.
We are focused on bringing market attention to neglected Lebanese businesses of all types, especially the ones that are home bound.
We don't stock on merchandise, but instead we partner with Lebanese businesses to help them grow their business around the world.
Mission
Our mission is to take Lebanese products and services to every household around the world and help develop local businesses.
Our aim is to bridge the gap between the diaspora and Lebanese businesses.
Vision
Through hard work, dedication and love, Watani Marketplace aims to be the leading marketplace for Lebanese products and services, both locally and internationally.
How is Watani supporting Lebanon?
- Lack of comprehensive local online market to sell products internationally
- Inflation leading to drastic decrease in local purchasing power; hence, decrease in demand for Lebanese products and services
- Shortage of international income to local businesses and decrease in remittances
- Increase in rate of unemployment and lack of new local employment opportunities
- Centralized employment, business and economic development in Beirut
- High budget to market local brands internationally
- Difficulty in connecting with international distributors
- Difficulty in positioning local business on international search engines
- Limited knowledge of businesses in marketing their products and services online
- Minimal skills and expertise to expand businesses
- Limited business resources
- Difficulty in reaching out to the diaspora
- New marketplace aggregating all Lebanese products and services
- Connect Lebanese vendors to customers around the world, more specifically the Lebanese diaspora
- Generate international demand for the Lebanese products and services and increase Lebanese exports
- Generate new international sources of income for the Lebanese products and services and channels remittances directly to the businesses.
- Develop rural areas by generating income and creating job opportunities
- Empower working from distance in Lebanon
- Promote local products and services at no cost to the local and international communities
- Connect local businesses with international distributors
- Execute marketing campaigns and SEO practices to promote local businesses internationally online
- Utilize Wiki to provide experts advice on how to develop business locally and internationally
- Help businesses have access to more resources
- Connect Lebanese around the world
The aim is to inject more capital in Lebanon, especially in home-bound families or neglected sectors.
- Heavy worldwide promotion of local products and services
- Marketing campaign highlighting the beauty of Lebanese culture
- Collaborating with diaspora for support, love and contribution
What is the added value of Watani Marketplace?
Aggregates all Lebanese products and services
Markets them to the world
Generates income to households and establishments
Encourages local production and service creation
Creates jobs and business opportunities for all ages in rural and urban communities
Connects Lebanese diaspora
Who is Behind Watani Marketplace?
We are a team of Lebanese living in Lebanon and abroad, passionate about making a positive change in Lebanon through our experiences, talents and skills. We are Socialprise.
Maria Frangieh
Co-founder/CEO
Sela Papazian
Marketing Director
Ibtisam Dib
Art Director
Christel Aboujaoude
Graphics and Animations Manager