Click on this article to find out how to support small businesses

Before we get into ways of supporting small businesses, we should acknowledge reasons why. By supporting a small business, you are supporting a family both economically and emotionally. A small purchase goes a long way, for the business owner and the community in general since the prosperity of the business progressively fuels the national economy by offering job openings, market growth and exportation, competition and lower prices… In more simpler terms, supporting local is an investment that we should all take part in especially in Lebanon. This investment isn’t only in monetary terms, local businesses have small carbon footprints therefore supporting them is also good for the environment and less damaging then supporting large scale businesses with extensive machinery and technology.

Tips for consumers:

Support isn’t restricted in monetary terms:

– Share delivery menus on your social media platforms

– Post videos giving positive reviews about locally produced products as a way to promote the page and increase its exposure

– If you’re a social media expert or a digital marketer, offer your services at a discounted price

– You can always donate! Giving back to the community is always appreciated.

– Don’t forget to tag the business in your posts!

– Word of mouth

Tips for owners:

– Partnering with influencers give you access to their fanbase which are all possible clients/costumers.

– Posting giveaways featuring your best products is a great marketing tactic/hack and a way of increasing insights on your page.

– Sponsor your business on social media platforms